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"Sometimes in your career, things feel fated," Bristol City chief executive Charlie Boss told BBC Radio Bristol on his new role at Ashton Gate.
"Everything I've done to date and the opportunity here at Bristol City were the perfect match."
Boss was appointed on Thursday to replace Tom Rawcliffe, who stepped down because of family commitments.
But while the former Southampton chief commercial officer will play a similar role to Rawcliffe, his experience suggests the club are looking for a different approach in the hopes of reaching the top flight.
"Tom has a phenomenal track record in finance, I come from a much more commercial and marketing background. I've been in other sports so I think I'll bring a different flavour to the role, said Boss.
"I definitely think we can generate more revenue and that's partly about making smaller losses, but actually it's just as much about creating more money to invest into the playing side to help us achieve our ambitions.
"We should be aspiring to be in the Premier League. To get there, we have to be behaving like a Premier League football club in every aspect, starting from today.
"What we really need is a clear ambition and a plan that we all stick to, to get us there. I can't promise that it will be this season, although we will try incredibly hard to make it happen."
Listen to the full interview on Sound of the City on BBC Sounds
Listen to more Bristol City content on BBC Sounds